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  • Performance Case Study
How Shrinathji Designs Generated 60 Interior Leads at Just ₹103 Using Reels.
We built a Reel-based interior lead generation system for Shrinathji Designs that delivered consistent, high-quality inquiries.
42K+

Video Plays

60

Leads Generated

₹6.2K

Total Spend

₹103

Cost Per Lead

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नया घर... हर चीज़ perfect चाहिए? Book your free interior consultation today! ✨

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About
Shrinathji Designs

A premium interior design brand catering to clients who demand quality, aesthetics, and hassle-free execution. We turn ordinary houses into dream homes.

What They Offer

Full Home Interior Solutions
Modular Kitchen & Furniture
End-to-End Project Execution
Target Audience
Homeowners
Renovation Clients
Mid to High-Income Families

The Real Problem Shrinathji Designs Faced

Getting low-quality leads
High-ticket services but low online trust
Static ads not performing
Users skipping ads quickly
“Interior buyers don’t convert instantly — they need trust first.”

interior marketing strategy

high ticket lead generation

Why We Choose Reel Ads

We replaced traditional ads with:
  • Reel ads for lead generation
  • Story-driven content
  • Human + relatable communication
Why This Worked
Native Instagram behavior
Higher engagement
Better conversion

reel ads for lead generation

Facebook ads for interior designers

Creative Strategy

The Reel That Drove Leads

01

The Hook

“नया घर… हर चीज़ perfect चाहिए?”

02

The Middle

Real-life conversation

Pain point → Solution

03

The End

“Get Quote” CTA

Focus: Trust + Simplicity
Reel Performance Data
video performance
42,064

Video Plays

9s

Avg Watch Time

30%

Hook Rate

5%

Hold Rate

“Strong hook stops the scroll — even if users don’t watch the full video.”
Who Converted the Most
Men (79%)
Cost Per Result: ₹103
Women (21%)
Top Age Group
25–44 year
Key Insight: “Interior buying decisions were mostly driven by the male audience in this campaign.”
age and gender chart
  • Lead System
Lead Generation Funnel Used
A frictionless, mobile-first funnel designed to capture intent at the exact moment of interest.

Reel Ad

Stops the scroll, builds trust in seconds

No website friction

Instant Form

Pre-filled, no website redirect needed

Faster conversion

Lead Captured

Ready for follow-up within minutes

Mobile-first experience
  • Offer + Messaging
What Made People Click — and Trust

Offer That Triggered Leads

  • Free Consultation Session
  • Custom Design Guidance
  • Quick Quotation (No Obligation)

"Low barrier = high response. Removing commitment from the first step unlocked volume."

Ad Copy That Built Trust

  • Emotional + logical messaging blend
  • Problem → Solution → Confidence arc

"Stress-free home interiors — from design to delivery."

"End-to-end interior solutions, handled by experts."

Campaign Performance Snapshot

Efficient results for high-ticket interior services like Shrinathji Designs.
Total Spend
₹6,238
Leads Generated
60
Cost Per Lead
₹103
Campaign Performance
  • Key Takeaways
What This Campaign Proved
01
Reels Beat Static Creatives

Video-native content generated dramatically higher engagement and lead volume vs. image ads at the same budget.

02
Hooks Decide Performance

The first 1–2 seconds determined everything. A strong hook with a 30% hold rate was the real engine of this campaign.

03
Simple Funnels Convert Better
Instant Forms eliminated website friction and reduced drop-off, keeping leads in the conversion flow on mobile.
  • Transformation
Shrinathji Designs: Before vs After

Before

  • Low engagement on ads
  • Poor lead quality
  • Unpredictable inquiries
  • High cost per result

After

  • Better quality leads
  • Consistent lead flow every week
  • Lower cost per lead (₹103)
  • 42,000+ video reach on low budget
  • Scalability
Why This Works for Interior Brands
The Reel-based lead system isn’t a one-time campaign — it’s a repeatable growth engine for any interior brand.
01
Builds Trust Quickly

Story-driven video content establishes credibility faster than any brochure or static post.

02
Filters Serious Buyers

The right hook naturally qualifies leads — only genuinely interested users take action.

03
Works for Local Markets

Hyper-targeted city-level campaigns deliver relevant leads without wasted spend.

04
Easily Scalable

Once the system works, increasing budget linearly increases lead volume and brand reach.

Google Review From Client

KARAN JARIWALA
KARAN JARIWALA
Shrinathji Designs
Google-colorCreated with Sketch.
Very Good work. And co-operative teams they have.
  • Ready to Scale?
Want Results Like
Shrinathji Designs?
If you’re an interior brand looking for high-quality leads, lower cost per inquiry, and a predictable growth system — we’re ready to build it for you.
  • High-quality leads
  • Lower cost per lead
  • Predictable growth
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